Edward de Bono's Weekly Message- "Six Frames: for looking at information"

Six Frames: for looking at information

In the previous two messages I focussed on the suggestion that information was not enough. There was a reason for doing this. Now, or in the next few weeks, a new book of mine will be published. The title is 'Six Frames: for looking at Information'.
It is only rarely that information is complete and an answer to a question we have. Usually we are surrounded by information and have to extract from it what may be valuable to us. So ways of looking at information become more important. Without them we may be misled by information. Without them we may not extract the full value that is available in the information.
In a way the Six Frames are as fundamental as the Six Thinking Hats which are now so widely in use from the most sophisticated meeting to Stone Age culture.
Before you buy the book (published by Vermillion Press, London) figure out what six frames you would choose. Then see if your choice matched my own.

Edward de Bono

Information

Information

I have mentioned this before. I am still on the subject of information. Many corporations believe that it is enough to collect all data on their computers and then to analyse this data. This sets strategies and makes decisions. The process can be very competent and relieves executives of these complex tasks. But there is serious danger. The danger is that you remain stuck in the old concepts and stagnate.
Creativity is needed to look at the data in different possible ways. Once again this is the huge importance of perception. As I have suggested before, poor perception and excellent logic may be worse than excellent perception and poor logic.
Information is not enough. Information may indeed give us an answer. But is this the only answer or even the best answer?
While we put more and more technical effort into the excellence of our computers we make almost no effort to improve our handling of information.